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PRADA NFTS

Prada joins major luxury brands with NFTs


Luxury brands such as Gucci, Balmain and Balenciaga are entering the cryptocurrency world, and Prada is joining the crowd with the release of its own NFTs.


This Thursday Prada will launch 100 NFTs of Ethereum to accompany its latest Timecapsule clothing release.


For Prada, customers will receive a free NFT with the purchase of physical products in collaboration with Cassius Hirst, son of artist Damien Hirst.




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